Our Mission: Enabling digital transformation via efficient marketing and operation


With increased level of consumption and the emerging of new Internet marketing models, consumers of all tiers are paying increasing interests towards cosmetics and skincare products, resulting in significant push to the industry. The total retail sales in cosmetics kept increasing through 2012-2018, with  compound annual growth rate of about 12%. Online consumption reached CNY 2,237 billion in Q1 2019, signaling a YoY growth of 15.3%.

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