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Edenred China was invited to attend the "2018 Asia Pacific Retail and Consumer Products Digital Summit"

15/10/2018

Recently, Edenred China, the world leading agency in new retail innovation, was invited to attend the "2018 Asia Pacific Retail and Consumer Products Digital Summit." 

Focusing on the theme of “change in digital innovation and improve consumer experience”, this summit had in-depth discussions on the digitalization on retailing and consumer products; data-driven new retail; digital transformation strategies and other related topics. Enjoyce Zhu, the Chief Operating Officer Chian, as guest speaker at the roundtable, shared her insights on how to use data to analyze consumer behavior and improve the consumer experience. 

The latest solution offered by Edenred China, the CRM 4.0 product family powered by AI, has achieved technological innovation and taken brands a big step further in the wave of new retail reforms. 


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