Enjoyce ZHU, COO of Edenred China, was invited to the WeForShe Summit organized by the American Chamber Shanghai on March 1st.
Since the AmCham Shanghai held its first WeForShe Conference last year, this series of conferences has attracted many elite women to participate. The conference aims to appeal to men and women to work together to eliminate gender inequalities in the workplace and to build up women examples. The WeForShe conference, with the theme of “Driving Change”, launched around the three topics of “Be Her”, “Hear Her” and “See Her”, attracting many female executives from well-known brands. It is a rare workplace elite exchange event.
Under the new vague of retail revolution, Edenred China is always at the forefront of the industry, and its newly developed AI-driven CRM4.0 product family will bring more market opportunities to retail brands. As the world's leading CRM and loyalty marketing technology expert, Edenred has more than 10 years of CRM customer relationship management experience in China, serving many world-renowned brands, planning and managing CRM membership projects, including consulting and design, brand strategy consulting and planning, big data analysis, member marketing, and WeChat marketing (Social CRM).